How Can I Boost My Property’s Kerb Appeal in Winter?

house in winter snow

Selling your home during the winter months might seem like a daunting task, but with the right strategies, you can make your property shine and attract potential buyers. One crucial aspect of selling your home in winter is enhancing its kerb appeal. The exterior of your home is the first thing buyers see, and making a great first impression can significantly impact their decision. In this article, we’ll provide you with informative and tips on how to boost your property’s kerb appeal during the winter months.

Clear the Pathways

One of the first things you should do to improve your home’s curb appeal in winter is to ensure that pathways and driveways are clear of weeds, fallen leaves, any litter that’s blown over, snow or ice. Shovel snow and use ice melt to prevent any slippery surfaces. A well-maintained path and driveway not only make your home safer but also more inviting to potential buyers.

Add Winter-Friendly Landscaping

While many plants may be dormant during the winter, you can still enhance your home’s kerb appeal with a touch of greenery. Consider adding winter-friendly plants such as evergreen shrubs, holly bushes, or ornamental grasses. These plants add colour and texture to your landscaping, making your property stand out for the right reasons.

Illuminate the Exterior

With shorter days and longer nights in the winter, proper lighting can make a significant difference in how your home appears. Invest in outdoor lighting that highlights architectural features, walkways, and landscaping. Well-placed lights not only enhance the kerb appeal but also provide a sense of security for potential buyers.

Keep Gutters and Roofs Clean

Snow, ice and constant damp can put extra weight on your roof and gutters, potentially causing damage. Ensure that your gutters are clean and free of debris. A well-maintained roof and gutters not only improve kerb appeal, but also reassure buyers that the property has been well-cared for.

Enhance the Front Door

Your front door is a focal point of your home’s exterior. Consider giving it a fresh coat of paint in an inviting colour that complements your home’s style. You can also add a seasonal wreath or decorations to create a welcoming atmosphere. If Christmas has passed, a pair of bay tress or potted plants can make a real difference. Don’t forget to ensure the door hardware is in good condition and works smoothly.

Make Windows Sparkle

Clean and sparkling windows can make a significant difference in how your home looks from the outside. During the winter months, windows can get dirty quickly due to snow, rain, and condensation. Regularly clean both the interior and exterior of your windows to let in more natural light and create a bright, inviting appearance.

Add Seasonal Decor

Thinking of marketing your home in December? Consider adding some tasteful, seasonal decor to your property. A few well-placed outdoor decorations like a festive doormat, a lantern with a candle, or a decorative sled can create a cosy and charming atmosphere. Be mindful not to overdo it; simplicity is key to maintaining an appealing look.

Maintain the Garden

Even though your lawn might be dormant during the winter, it’s essential to keep it tidy. Rake leaves, remove any debris, and trim overgrown branches. A well-maintained garden gives the impression of a cared-for property, and potential buyers will appreciate the effort.

Highlight Outdoor Features

If your home has any outdoor features like a patio, deck, gazebo or outbuilding, make sure they are visible and well-maintained. Clear off any leaves or snow and consider adding some outdoor furniture with cosy cushions and a lit fire pit for the photos. Potential buyers can imagine themselves enjoying these spaces even during the winter months.

Create a Welcoming Entryway

Your property’s kerb appeal sets the tone for the entire home. Consider adding a decorative bench where potential buyers can picture themselves relaxing. Put lamps on in rooms, so your home looks cosy and inviting from outside. A welcoming entryway gives a positive first impression and makes your property feel like a home.


Selling your home during the winter months may present some challenges, but boosting your property’s kerb appeal is a surefire way to attract potential buyers. By following these tips, you can create a warm and inviting exterior that stands out, even in the cold, wet and snowy season. Remember to maintain a safe and well-kept environment, add some winter-friendly landscaping, and enhance the visual appeal with proper lighting and seasonal decorations. With these strategies in place, your home will be ready to shine, and you’ll be one step closer to a successful winter house sale.

For a Free Valuation and an informal chat, contact your local Arden branch. We have offices in Barnt Green, Bromsgrove, Redditch, Rubery, Solihull and Worcester. Our friendly team of experts are here to advise and help you every step of the way.